Viking Bookings switches from Orange to Blue

Change is a natural part of growth and progress, and here at Viking Bookings, we’re excited to share some big news with you. After rocking a vibrant orange look for the past six years, we’ve decided it’s time for a change. We’re shifting gears and embracing a new color that better represents who we are as a software company. So, join us as we unveil the reasons behind our switch from orange to blue and what it means for our brand.

Why Orange? Well, it all started with our association with, a kiteschool known for its striking orange appearance. The lively color served us well, helping us stand out on beaches and in public spaces. It captured the thrill and excitement of extreme sports, which was a perfect fit for a kiteschool. However, as Viking Bookings has grown beyond its kiteschool roots, we’ve realized that our true focus lies in the world of software development.

Why Blue? Picture serene waters and endless blue skies—it’s a visual that connects us deeply to the world of watersports. That’s why we’ve chosen blue as our new color. It resonates with our team, evoking a sense of calmness and tranquility. As a software company, we’re all about providing reliable and efficient solutions, and blue aligns perfectly with our vision of delivering a seamless experience to our customers.

But there’s more to the blue story! Did you know that blue is the number one color choice for websites? It’s easy on the eyes, making browsing our site a breeze. Plus, blue is associated with trust—it gives our visitors confidence in the reliability of our services. So, not only does blue connect us to the water, but it also enhances your experience as you navigate our platform.

Rolling out the blue color. You might have already noticed our new blue logo popping up on social media or in your inbox. And guess what? Our website and booking system will soon follow suit! We’re working hard behind the scenes to bring you the refreshed look and feel that blue brings. Get ready for a visually appealing and user-friendly experience that reflects our commitment to growth and innovation.

At Viking Bookings, change is part of our DNA. As we bid farewell to orange and welcome blue, we’re embracing a new chapter in our journey. We’re still dedicated to providing exceptional software solutions, and our fresh new appearance reflects our evolving identity. So, stay tuned for the exciting updates coming your way, and join us as we make blue the color of choice for Viking Bookings.

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